blog

Thoughts, opinions, tips and advice on all things compliance, regulation and ad-related from ASA and regulatory expert and consultant, Rupa Shah.

TALA & Grace Beverley - A Lesson in Commercial Disclosure

With the influencer Grace Beverley hitting the headlines this week for an Advertising Standards Authority ruling into her social media...

rupahashtag

May 23, 20244 min read

Creator brands - how Mrs Hinch and other influencers broke ASA rules

There were two ASA rulings this week investigating Sophie Hinchliffe (AKA Mrs Hinch) for not clearly disclosing that her Instagram posts...

rupahashtag

Mar 17, 20238 min read

Cheers to the ASA ruling on Laura Whitmore!

Plenty of reasons today for me to raise a glass, but not so much for the Love Island host, Laura Whitmore, who was subject to a quite...

rupahashtag

Feb 8, 20235 min read

DCMS Report on Influencer Culture

The Department for Digital, Culture, Media and Sport published its report today on the benefits and challenges for the UK influencer...

rupahashtag

May 9, 20224 min read

ASA issues Red Alert warning for Crypto Ads

The Advertising Standards Authority (ASA) today issued an Enforcement Notice to over 50 companies which advertise cryptocurrencies,...

rupahashtag

Mar 22, 20222 min read

ASA uses Instagram ads to target rogue influencers

ASA introduces warning ads on Instagram for rogue influencers.

rupahashtag

Jan 18, 20222 min read

ASA report reveals influencers failing to disclose Instagram Stories

An ASA/CAP report out today details the low levels of disclosure across multiple industries by influencers on Instagram. The monitoring...

rupahashtag

Mar 18, 20213 min read

Adding Value as an Influencer

As the Advertising Standards Authority publishes it's first ruling into a TikTok ad, I decided it was time to talk about the error that...

rupahashtag

Nov 4, 20203 min read

Gemma Collins promotes irresponsible weight loss jabs

The ASA has been a little quiet over the past couple of months but it seems they've been busy behind the scenes investigating a spate of...

rupahashtag

Oct 7, 20203 min read

VidCon LDN 2020 : Hashtag Ad Q&A with the ASA

VidCon 2020 included an interesting new feature : a Q&A with the UK's advertising regulator - the Advertising Standards Authority. The...

rupahashtag

Mar 4, 20203 min read

FTC seeks stronger penalties for influencer marketers who fail to disclose

FTC Commissioner Rohit Chopra, following concerns that the current non-binding Endorsement Guides and soft-touch enforcement approach has...

rupahashtag

Feb 14, 20203 min read

ASA tells Influencers to use Hashtag Ad

Summary of the ASA's report into the labelling of influencer advertising

rupahashtag

Sep 5, 20193 min read

Compliant influencer marketing for MICE

Guidance for compliant influencer marketing in the MICE industry

rupahashtag

Aug 13, 20194 min read

Star Influencers Fail to #AD

Yesterday the Competition and Markets Authority (CMA) announced that it had secured formal commitments from 16 celebrities to ensure...

rupahashtag

Jan 24, 20193 min read

The one key to smart influencer disclosure and compliance

Back in the summer of 2015, the US Federal Trade Commission (FTC) wrote a very interesting letter to Microsoft’s lawyers. In that letter...

rupahashtag

Oct 2, 20183 min read

ASA says no #AD, no problem

Here's a good rule/tip/mantra to follow: ASA rulings that are not upheld, i.e. "no breach", can be as significant as those that are...

rupahashtag

Sep 19, 20182 min read

No #AD again? You cannot be serious?!

This week sees another ASA ruling against an influencer who really ought to know the rules by now. It's certainly not the first time...

rupahashtag

Sep 13, 20183 min read

CMA Influencer Investigation: Q&A for Agencies and Brands

The Competition and Markets Authority (CMA) has launched an investigation into concerns that social media stars are not properly...

rupahashtag

Aug 17, 20183 min read

Trust me, I’m a blogger

Last week blogger Elle Darby hit the headlines for being publicly shamed by a Dublin hotel for trying to blag a free hotel room for...

rupahashtag

Jan 22, 20183 min read

Sh*t, another ASA social media ruling

My favourite ASA rulings are those that rank swear words. Like, literally pop them on a scale and tell you which is the naughtiest. So...

rupahashtag

Oct 11, 20172 min read

blog

TALA & Grace Beverley - A Lesson in Commercial Disclosure

Creator brands - how Mrs Hinch and other influencers broke ASA rules

Cheers to the ASA ruling on Laura Whitmore!

DCMS Report on Influencer Culture

ASA issues Red Alert warning for Crypto Ads

ASA uses Instagram ads to target rogue influencers

ASA report reveals influencers failing to disclose Instagram Stories

Adding Value as an Influencer

Gemma Collins promotes irresponsible weight loss jabs

VidCon LDN 2020 : Hashtag Ad Q&A with the ASA

FTC seeks stronger penalties for influencer marketers who fail to disclose

ASA tells Influencers to use Hashtag Ad

Compliant influencer marketing for MICE

Star Influencers Fail to #AD

The one key to smart influencer disclosure and compliance

ASA says no #AD, no problem

No #AD again? You cannot be serious?!

CMA Influencer Investigation: Q&A for Agencies and Brands

Trust me, I’m a blogger

Sh*t, another ASA social media ruling

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